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Magazine

June 2011

INTERFLORA GOES DIGITAL AT CHELSEA FLOWER SHOW

posted on: 20/5/2011 12:07:53

Florist brand Interflora is adding an online branch to its exhibiting presence at this year’s Chelsea Flower Show.

It will be streaming a live webcast from somewhere in Central London between 8pm and 9pm on 25 May. The webcast will be hosted by head of floral gifting at Interflora, Karen Barnes, and will focus on the floral aspects of the event rather than the show gardens overall.

It will also feature an in-depth look at its exhibit build by David Denyer (pictured) at the event as well as live demonstrations and a Q&A session with industry experts.

An Irish-themed floating garden will also be making an appearance at this year’s event.

Got a news story? Email: jbarrett@mashmedia.net

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