ICE SCULPTURES AND EXPERIENTIAL HELP TV SHOW LAUNCH
posted on: 2012-01-11 12:30:39

Canadian youth marketing agency Newad landed frozen DC-3 plans in Toronto and Vancouver on 7 and 8 January to help promote CBC’s new Arctic Air TV series to consumers.

STEEZ PUTS ON DANCE SHOW FOR EXPERIENTIAL CAMPAIGN
posted on: 2011-12-23 12:58:51

Electrical retailer Pioneer GB used a troupe of street dancers for a live four-day experiential campaign to launch its Steez culture brand in London.

ARGOS OFFERS QR CODE SHOPPING FOR VISITORS TO POP-UP STORES
posted on: 2011-12-14 14:09:49

Retailer Argos has launched two QR Code purchase pop-up stores at London’s Waterloo and Paddington railway stations in a campaign aimed at promoting its catalogue.

METRO TO ATTEND THE O2 TENNIS WITH A FLOURISH
posted on: 2011-11-22 09:59:03

Brand experience agency Flourish Creative has put together a new experiential campaign for the Metro newspaper at the O2 Arena during this week’s Barclays ATP World Tour Finals.

SENSE MARKETING CLEANS UP WITH KLEENEX EXPERIENTIAL CAMPAIGN
posted on: 2011-11-07 14:52:06

Tissue manufacturer Kleenex has hired Sense Marketing to run a series of activity days in supermarkets to promote the Balsam range of tissues.

FEBREZE'S MAN IN THE BOX DEMONSTRATES AIR FRESHENER'S STRENGTH
posted on: 2011-11-04 12:13:05

The company behind air freshener producer Febreze has run its first UK experiential campaign to demonstrate the effectiveness of its products on smelly environments.