ICE SCULPTURES AND EXPERIENTIAL HELP TV SHOW LAUNCH
posted on: 2012-01-11 12:30:39

Canadian youth marketing agency Newad landed frozen DC-3 plans in Toronto and Vancouver on 7 and 8 January to help promote CBC’s new Arctic Air TV series to consumers.

NIVEA EMBARKS ON A MASS EXPERIENTIAL CAMPAIGN
posted on: 2011-08-26 10:33:26

Beauty products company Beiersdorf Australia has appointed experiential agency Play Communication to develop a series of live marketing activities celebrating the 100th anniversary of its Nivea skincare brand.

GETTING FRESCHETTA WITH FEMALE CONSUMERS ON US ROAD SHOW
posted on: 2011-08-15 10:58:12

Frozen pizza brand Freschetta increased its brand awareness to US female consumers with a cross-country truck tour this summer.

CRABBIE'S TO SPONSOR VINTAGE SOUTHPORT FLOWER SHOW
posted on: 2011-08-11 13:04:44

Alcoholic ginger beer brand Crabbie’s has been unveiled as a sponsor of this month’s Southport Flower Show.

COURVOISIER LOUNGES AROUND WITH NEW LIQUEUR PROMOTION
posted on: 2011-08-01 11:24:46

Whisky and cognac brand Courvoisier has implemented a series of lounge events to target women in the US with its new Rosé liqueur.

BRUGAL RUM SHACK TO TARGET LEEDS AND BRISTOL CONSUMERS
posted on: 2011-07-29 13:35:21

Caribbean rum brand Brugal will launch a live and sampling campaign in both Leeds and Bristol this summer.